(01) ABM & ABX
Win your most Important Accounts with Precision ABM & ABX
.webp)
Tailored, multi-stakeholder programs that engage entire buying committees
Account-Based Marketing (ABM) and Account-Based Experience (ABX) are more than buzzwords — they’re powerful strategies that help you focus your marketing efforts on your highest-value targets. At S2M, we design personalized account-based programs that speak directly to each stakeholder within your key accounts, ensuring your messaging resonates and drives collective action. From targeted campaigns to seamless buyer experiences, we help you win and grow your most important relationships.
we can help you
.webp)
We craft personalized campaigns that address the specific needs, pain points, and goals of every key stakeholder in your target accounts, ensuring messaging resonates across the full decision-making team.
By delivering tailored, relevant communications, we help you move buying groups faster through evaluation and decision phases, reducing time-to-close.
Customized content and omnichannel experiences build stronger relationships, increasing engagement and conversion rates among high-value accounts.
Our ABM/ABX programs foster collaboration between your sales and marketing teams, ensuring consistent messaging and coordinated outreach that maximizes impact.
Focus your budget and resources on the accounts that matter most, reducing waste and increasing returns through precise targeting.
We build repeatable and measurable ABM/ABX frameworks that evolve with your business needs, enabling consistent success across multiple accounts and campaigns.
.jpg)
Frequently asked question
We partner with ambitious B2B companies selling high-value, complex solutions. Our clients range from global leaders like Cisco, Tata Communications, and VISA to fast-scaling innovators in Technology, SaaS, Fintech, and Manufacturing.
If your average deal size sits between $50,000 and $500,000+, and you need to navigate multi-stakeholder, long-cycle sales, you’re in our sweet spot.
Our SDR teams are based in Spain, France, Canada, Thailand, and China, giving us a global footprint with local cultural insight. We deliver campaigns worldwide — wherever your prospects are, we can engage them.
We don’t just count dials or emails — we measure what matters:
✅ Meetings booked
✅ Meeting attendance rates
✅ Conversion to opportunities
✅ Pipeline influenced & generated
You’ll have full visibility through our reporting dashboards and structured review meetings, where we align on results and continuously optimize performance.
We follow a Kick-Off framework that ensures alignment and sets your campaign up for success:
1. Pre-Kick-Off Prep – You’ll receive a structured onboarding pack to capture your value proposition, ICP, competitors, and priorities.
2. Kick-Off Call – We align with your sales and marketing teams, review your ICP and TAL, and lock in campaign goals.
3. Two-Week Ramp-Up – Includes SDR training, messaging development, account research, and tool setup.
4. Campaign Launch – Within 30 days, we start generating qualified conversations.This process ensures we move fast without sacrificing quality.
Our goal is to deliver your first sales-qualified lead within 30 days of campaign execution. We prioritize early wins while building a scalable outbound engine that compounds over time.
Most agencies chase volume. We focus on value.
❌ Others: generic lead gen, spray-and-pray outreach
✅ S2M: intelligence-led, human-powered SDR teams trained to understand your ICP, personalize at scale, and convert conversations into pipeline.
It’s not about more calls — it’s about the right conversations with the right people at the right time.