Driving B2B Growth
For Leading SaaS & Tech Firms

ABOUT US

Strategic Marketing for
Global B2B Tech Brands

Since 2009, we've helped over 250 B2B tech companies navigate complex sales cycles - from emerging SaaS platforms to enterprise software leaders. What started as an SDR agency has evolved into something more valuable: a strategic revenue partner that combines specialist expertise with proprietary intelligence.With over 15 years of experience and more than 250 clients worldwide, S2M is a trusted leader in B2B technology sales acceleration.

Our team understands the challenges of selling complex technology: multi-stakeholder buying committees, long sales cycles, technical validation requirements. We've seen what works across hundreds of programs, and we've built technology (Scal-e CDP) that gives our specialists intelligence advantages traditional agencies don't have.

The result: better strategic decisions, more efficient execution, and outcomes that consistently move the needle on pipeline and revenue.

Who we work with

Trusted by Global Technology Leaders

Our journey from the beginning to now

2025

2023

2022

2021

2020

2018

2015

2014

2009

Expanding AI-powered marketing services and forging strategic partnerships with global tech leaders to redefine B2B innovation.

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Scal-e recognized by Forrester for excellence in CDP, validating our innovation strategy.

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Established our North American presence with a new office in Toronto.

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Opened the Singapore office, reinforcing our commitment to Southeast Asia.

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Acquired Scal-e, enhancing our Customer Data Platform and MarTech capabilities.

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Opened our office in Guiyang, China, to accelerate growth across Greater Asia.

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Entered APAC with the opening of our first regional office in Bangkok.

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Expanded our European footprint by opening the Barcelona office.

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Established headquarters in Paris, laying the foundation for S2M’s journey.

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our CORE ADVANTAGES

We Know Complex B2B Tech Sales
GTM strategy and planning of Outbound Lead Generation campaigns

Selling enterprise software isn't simple. You're navigating 5-12 stakeholder buying committees, 3-18 month sales cycles, technical validation requirements, and high switching costs. Our specialists have guided hundreds of these deals from first contact to close- across SaaS, enterprise platforms, fintech, healthtech, and beyond.

We know which conversations matter, how to navigate internal politics, when to push and when to nurture. That pattern recognition - built over 15 years and 250+ clients - is what makes our strategic guidance valuable.

Track Record That Speaks
Predictive Lead Generation and Sales Pipeline results

Over $5B in pipeline generated. Programs across 40+ countries. Average 40% pipeline increase within 90 days for clients who engage us.

But numbers only tell part of the story. What matters more: we've helped companies break into new markets, navigate strategic pivots, scale from Series A through IPO, and compete against much larger incumbents. We've seen most scenarios before - and that experience helps you avoid costly mistakes.

Intelligence That Drives Better Decisions
Expertise in ABM and Lead Generation for SaaS and Technology companies

Our Scal-e CDP gives our team intelligence advantages others don't have: account-level scoring across your specific target list, buying committee mapping, multi-channel engagement tracking, and pattern recognition from hundreds of campaigns.

This isn't generic "data-driven marketing." It's proprietary intelligence that tells us which accounts to prioritize, which stakeholders are engaging, when to advance deals versus nurture, and what messaging resonates based on real market feedback. Better intelligence leads to better decisions and better outcomes.

Global Scale, Local Understanding
Global ABM and Lead Generation services from offices in Europe, Asia, and North America

Offices in Barcelona, Paris, Toronto, Bangkok, Singapore, and Guiyang mean we're not routing your APAC program through a European team at 2am. Our regional specialists understand local market dynamics, cultural nuances, buyer behavior, and competitive landscapes.

Whether you're expanding into new geographies or running global programs that need local relevance, we have people on the ground who know the market, not just visiting consultants.

HEAR FROM OUR CLIENTS

Don’t just take our word for it

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Cusomter Potrait

S2M has been a game-changer for generating quality leads tailored to our target industry and ideal customer profile. Their B2B ABM & Lead Generation services have opened doors to valuable business opportunities and given our team access to key decision-makers, allowing us to concentrate on closing deals and refining our strategy. S2M's quick response times and excellent communication make the collaboration seamless. I highly recommend S2M to any company aiming to enhance their new business pipeline.

David Gray

SVP Sales | Sparck Technologies

90

Sales-Ready meetings booked

Cusomter Potrait

S2M has been a true global partner for Quadient, giving us coverage across key regions and ensuring consistency in our outreach. Their contribution to our pipeline has been massive, directly supporting new client wins and accelerating revenue growth. They’re not just an outsourced SDR team, they’re an extension of our sales engine.

Tamir Sigal

Chief Marketing Officer | Quadient

$113+ Million

Sales Pipeline Generated

Cusomter Potrait

S2M uncovered opportunities with executives from our strategic whitespace accounts. The meetings they secured consistently met key BANT criteria, ensuring impactful and valuable conversations for our sales teams. Throughout the program, S2M maintained an ideal balance of autonomy while staying closely aligned with our sales & marketing teams to understand our priorities and effectively execute account plans.

Greg Barker

Field Marketing Manager | Genetec

<15 Days

To First Sales Opportunity

Get to know our
leadership team

Global reach. Local expertise. Scalable impact.Our regional teams ensure localized execution and cultural fluency.

Wondering if we’re the right fit?

Let’s talk about your goals, challenges, and how we can support your next stage of growth.

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