Sustainable communication and lead generation to drive results

To initiate a successful long-term collaboration between the client, the partners and S2M, an initial exchange revealed the client’s current situation in detail, giving visibility on all valuable product and market insight’s and an Ideal Customer Profile was created. Based on this detailed understanding, an exchange with respective partners disclosed areas where additional support and training was needed.

S2M created a communication plan, which through regular exchanges of knowledge and results would ensure a maximized result generation for all parties involved. This was implemented swiftly and resources required on the client’s side; allowing the client’s sales team to further focus on their priorities while ensuring maximum results through partners.

Apart from supporting the vendor’s direct collaboration with partners, S2M further contributed by adding Lead and Demand generation activities through an S2M internal sales team. By increasing the outreach; additional leads were consistently generated and opportunities delivered to the partners to follow-up.