SALES & MARKETING SERVICES

REACH . EDUCATE . CONVERT

 

OUTBOUND MARKETING

B2B sales cycle is lengthy and complex and since the rise of a global IT market, customers are among the most valuable and fiercely contested capital!

Their value is measured by how profitable and stable their relationships with software companies are.
In such contest, the key success factor for IT companies is new business development!

OUTBOUND MARKETING

B2B sales cycle is lengthy and complex and since the rise of a global IT market, customers are among the most valuable and fiercely contested capital!

Their value is measured by how profitable and stable their relationships with software companies are.
In such contest, the key success factor for IT companies is new business development!

Lead generation 2.0

Lead Generation 2.0 goes far beyond tele- or email marketing.
When well executed, it turns out to be a steamroller capable of delivering predictable and recurring results.
In practice, we are able to help your sales team overtake their objectives by feeding the sales pipeline with highly qualified leads, on a weekly basis, leading to opportunities with a minimum hit rate of 50%.


Lead generation 2.0

Lead Generation 2.0 goes far beyond tele- or email marketing.
When well executed, it turns out to be a steamroller capable of delivering predictable and recurring results.
In practice, we are able to help your sales team overtake their objectives by feeding the sales pipeline with highly qualified leads, on a weekly basis, leading to opportunities with a minimum hit rate of 50%.


Qualified Lead


Qualified Lead


We do not simply set up meetings, we generate opportunities.


3 MONTHS TRIAL!

We do not simply set up meetings, we generate opportunities.


3 MONTHS TRIAL!

INBOUND MARKETING

By capitalizing on the full potential of the data generated on your website you will be able to extract valuable insights for both your sales and marketing teams.

Visitors tracking & scoring

This solution aims to better understand your website’s visitors. How do they find you? Where do they come from? What type of product or service are they are looking for?

By setting-up an IP Tracking tool and the right processes to retrieve data and qualify visitors we are able to produce 2 mains outputs:

  • Boost your sales productivity by loading qualified leads into your sales pipeline in a fully digitalized way while delivering a low cost per opportunity.
  • By analyzing your data with the right processes and framework, we are able to help you discover new market opportunities, correct your ICP and retrieve market drivers to control your target market & value proposition alignment.

INBOUND MARKETING

By capitalizing on the full potential of the data generated on your website you will be able to extract valuable insights for both your sales and marketing teams.

Visitors tracking & scoring

This solution aims to better understand your website’s visitors. How do they find you? Where do they come from? What type of product or service are they are looking for?

By setting-up an IP Tracking tool and the right processes to retrieve data and qualify visitors we are able to produce 2 mains outputs:

  • Boost your sales productivity by loading qualified leads into your sales pipeline in a fully digitalized way while delivering a low cost per opportunity.
  • By analyzing your data with the right processes and framework, we are able to help you discover new market opportunities, correct your ICP and retrieve market drivers to control your target market & value proposition alignment.

ADVISORY & SALES

We design your Ideal Customer Profile, monitor related market intelligence data and map out segments within your target market.

Commercial & market due diligence


In order to help investors make the right decision and thus accelerate their ROI, we perform a complete sales audit of the target company, to estimate the market potential and awareness, define go-to-market strategies and where required, recommend adequate correctives actions during both market and commercial due diligence.

Our competitive advantage in the field of due diligence services lies in our unique ability to support investors on both pre and post investment stages.

We know investors because we are investors

Indeed our investment portfolio is ruled by the same methodology and practices as delivered to our customers. Providing a 360° view of the target company and actionable recommendations to help prioritizing the organizational changes during the critical early stages.

Our bottom-up approach of the science of revenue alongside with deep market and industry knowledge allow us to take part successfully in various strategic missions related to product-market fit, financing and growth.

Market entry & development


In order to determine the “go / no go” decision on a new market, we have established an innovative market entry assessment framework to verify that a target market has indeed the expected potential.

We can also accompany business owners willing to enter into a growth hacking phase with two business models:

  • Co-investment approach: We invest into a JV stake of the local subsidiary of large companies or directly in SME mother company.
  • Sales outsourcing approach: As part of a long-term partnership we offer to build a dedicated and international business unit composed of experienced business developers.

ADVISORY & SALES

We design your Ideal Customer Profile, monitor related market intelligence data and map out segments within your target market.

Commercial & market due diligence


In order to help investors make the right decision and thus accelerate their ROI, we perform a complete sales audit of the target company, to estimate the market potential and awareness, define go-to-market strategies and where required, recommend adequate correctives actions during both market and commercial due diligence.

Our competitive advantage in the field of due diligence services lies in our unique ability to support investors on both pre and post investment stages.

We know investors because we are investors

Indeed our investment portfolio is ruled by the same methodology and practices as delivered to our customers. Providing a 360° view of the target company and actionable recommendations to help prioritizing the organizational changes during the critical early stages.

Our bottom-up approach of the science of revenue alongside with deep market and industry knowledge allow us to take part successfully in various strategic missions related to product-market fit, financing and growth.

Market entry & development


In order to determine the “go / no go” decision on a new market, we have established an innovative market entry assessment framework to verify that a target market has indeed the expected potential.

We can also accompany business owners willing to enter into a growth hacking phase with two business models:

  • Co-investment approach: We invest into a JV stake of the local subsidiary of large companies or directly in SME mother company.
  • Sales outsourcing approach: As part of a long-term partnership we offer to build a dedicated and international business unit composed of experienced business developers.